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Banpresto Co. was a Japanese videogame developer and publisher based in Tokyo! Fun fact - Banpresto was actually partly-owned by toymaker Bandai from 1989 to 2006! In addition to video games, Banpresto produces licensed toys, keyrings, apparel, and plastic model kits, which is what they are mostly known for!
Banpresto was founded by Japan's Yasushi Matsuda but its poor reputation led to its name being changed and becoming a contractual developer for companies such as Sega! The company was then majority-acquired by Bandaiin 1989 following severe financial difficulties and renamed Banpresto , becoming Bandai's arcade game division! Banpresto focused primarily on producing games with iconic licensed characters, such as Ultraman and Gundam. Its sharing of Bandai's library of popular characters allowed the company to become one of Japan's largest game publishers in the 90s, how cool?!
Banpresto produced several successful video game franchises, including Super Robot Wars, Sailor Moon and more! The company also started producing model kits, stuffed toys, and UFO catcher prizes. Banpresto has been credited for contributing to the rise in popularity of crossover video games and licensed characters for arcades!








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