PATCHES

PATCHES

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Beserk has a wide range of spooky and kooky patches; a great way to add that personal touch to your clothes and accessories.

Embroidered patches were not always fashionable. For hundreds of years, they were worn only for practical and functional purposes such as covering up holes in threadbare clothing and labelling people in uniform. But for the past several decades, they've come to symbolise many different things to many different people. The first sub-culture to subvert the patch was the hippies in the 1960s, whose patchwork clothes were laden with references to ethnic styles, and had peaceful messages. However, it was the punks who really made it their own.

There is a demand for punk clothing more than ever nowadays, and the humble patch, an iconic punk accessory, is at the top of the list when it comes to creating your own ideal aesthetic. Whether it is for daily wear on your favourite pair of jeans, or a jacket that is reserved for festivals, live shows and concerts. It is more than just a patch - it is a badge of identity, aligning yourself with counter culture. Gone is the practical idea of using patches to repair torn clothing. Now patches are worn proudly right next to those deliberate rips and distress you've given your outfit.

Patches can represent the icons of certain subcultural movements. Sid Vicious, Johnny Rotten, and Nancy Vandal all hold powerful symbolism as figureheads of the anarcho-punk aesthetic and hardcore street lifestyle during the 1970s and 1980s, and still continue to this day. The punk movement is really responsible for the ubiquitous patch. In the same vein, patches featuring Elvira Mistress of the Dark, or Vampira from the golden age of the silver screen, will express to the world that you're a little bit kooky and a lot bit spooky, favouring horror and gothic themes. Patches are kind of like temporary tattoos in that sense.

People were done using peace and love to solve their problems, and they’d taken to anger and spikes. Instead of patches embroidered with peace signs and flowers, street punks wore cloth patches of their favourite bands and mantras across shoulder or back patches. Their patches were roughly stitched or safety pinned onto to worn-in leather jackets and ripped denim vests, and though they had a new look, patches fulfilled the same role in counterculture fashion — a badge of identity, personality, and even solidarity. Patches have spanned multiple wars and social causes, bringing a louder voice to people’s personal fashion. But they no longer need a special cause to be relevant. From offbeat vintage finds to mainstream runways, they’re always being revived, adapted, and repurposed.

Beserk has got more patches than we can poke a stick at, from reputable brands like Sourpuss, Too Fast Apparel, Akumu Ink, Blackcraft Cult, Kreepsville 666, Bioworld, Killstar, and more! In the streets, patches continue to be a pulse not only on social and political climates, but personal fashion and identity. Wear your patches with pride and join the ranks of fashion history.

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