Summary

Job Title:   Content Creator / Junior Marketing Assistant

Location:  Virgina, Queensland AUSTRALIA

Company:  www.beserk.com.au ~ Alternative Online Store

The Role

Are you obsessed with creating content, scrolling TikTok and Instagram, spotting trends before everyone else and turning ideas into videos people actually want to watch?

Do you love alternative fashion, music, subcultures, pop culture and all things weird, wonderful and a little bit different?

Beserk is looking for a Content Creator / Junior Marketing Assistant to join our marketing team and become a key part of our social media presence.

This is a hands-on, social-first role for someone who loves being creative, isn't afraid to get in front of the camera and understands what makes content connect with an audience.

You’ll be creating content that showcases our products, tells the Beserk story, entertains and aligns with our community and keeps us relevant across our social media platforms and online outlets.

We’re looking for someone with personality, creativity and initiative, who can take an idea from we should make a video about this to filming, editing, posting and seeing how it performs.

If you live and breathe social media, love creating content and want to work for a brand that genuinely celebrates alternative fashion and culture, we want to hear from you!

What You'll Be Doing

Social Media & Content Creation

• Create engaging, entertaining and on-brand content for TikTok, Instagram Reels, Stories and other social platforms.
• Develop short-form video content from concept through to filming, editing and publishing.
• Create product-focused content including styling videos, try-ons, unboxings, reviews, demonstrations and product features.
• Create entertaining, personality-driven content that connects with the Beserk community.
• Appear on camera regularly and become a recognisable personality within Beserk's social channels.
• Photograph and film products, people, events, behind-the-scenes content and everyday Beserk moments.
• Create Stories and other spontaneous/social-first content.
• Repurpose and adapt content across different platforms and formats.
• Help develop recurring content series, formats and social concepts.
• Capture behind-the-scenes content around the warehouse, office, photoshoots, events and product launches.

Trend & Social Media Culture

• Stay constantly across current and emerging social trends.
• Identify trending sounds, formats, memes, creators, topics and content styles that could work for Beserk.
• Quickly turn relevant trends into Beserk content while they're still relevant.
• Understand what makes people stop scrolling, watch, engage and share.
• Bring new ideas to the table rather than waiting to be told what to create.
• Keep up with changes to social platforms, algorithms, features and content formats.
• Understand the difference between content that looks good and content that actually performs.

Influencer & Creator Content

• Help develop and maintain relationships with influencers, creators and content partners.
• Identify potential creators who align with the Beserk brand and customer.
• Coordinate influencer gifting and product seeding.
• Communicate with creators regarding products, campaigns, deadlines and content requirements.
• Help organise creator campaigns and collaborations.
• Source, collect and organise UGC.
• Help develop ongoing relationships with key creators and brand advocates.
• Assist with influencer campaigns, launches, events and special projects.

Product & Brand Content

• Work closely with the wider Beserk team to understand upcoming products, campaigns and priorities.
• Turn new products and launches into exciting social content.
• Help bring Beserk's products and alternative lifestyle aesthetic to life through video and photography.
• Develop creative concepts around new brands, collections, promotions and campaigns.
• Create content that showcases how products look, fit, work and can be styled.
• Help communicate the personality, attitude and culture of the Beserk brand through everything we post.

Content Planning & Performance

• Work with the Marketing Manager to develop social media content plans and ideas.
• Contribute ideas to the wider marketing calendar.
• Help plan content around product launches, campaigns, promotions, events and key dates.
• Track content performance and use insights to improve future content.
• Monitor views, engagement, reach and other relevant social metrics.
• Test different content styles, hooks, formats and concepts.
• Learn from what works and just as importantly, what doesn't.

What We're Looking For

We're looking for someone who is creative, confident, curious, energetic and completely at home in front of and behind a camera.

You'll ideally be:

• Naturally creative and constantly coming up with content ideas.
• Comfortable being in front of the camera.
• Confident filming yourself and others.
• Comfortable speaking naturally and authentically on camera.
• Someone who understands social media beyond simply knowing how to use their favourite platforms.
• Highly aware of current social media trends, memes, sounds and online culture.
• Able to spot a good content opportunity.
• Proactive and willing to take an idea and run with it.
• Comfortable working independently while also collaborating with a wider marketing team.
• Able to manage multiple content projects and deadlines.
• Fast-moving and adaptable when trends or priorities change.
• Confident communicating with creators, influencers, customers and colleagues.
• Comfortable experimenting, testing new ideas and learning from results.
• Passionate about alternative fashion, music, art, culture and our customers and brand!

Experience & Skills

Previous professional experience in content creation, social media, influencing, digital marketing, media, photography, videography or a similar role is highly desirable.

More importantly, we’re interested in seeing what you've actually created, so please include your portfolio or examples of your social media/content work with your application.

This could include:

• TikTok and Instagram Reels.
• Short-form video creation.
• Filming and editing social media videos.
• Being on camera and presenting.
• Content planning/social media management examples.
• Photography and image editing.
• Video editing tools (CapCut, Adobe Premiere Pro, Final Cut Pro or similar).
• Use of Canva or similar design tools.
• Influencer/creator outreach/relationship management.
• UGC and creator campaigns.

Keep in mind that you don't need to be an expert at everything. This is a junior level role where training, mentoring and encouragement will be provided. What we really want to see is who you are, what you love doing and your overall ability to create impactful, wonderful things that will align and resonate with our community.

Your Personality Matters

This role is particularly suited to someone who:

• Has a strong personal style and creative point of view.
• Is naturally expressive and engaging.
• Loves experimenting with content.
• Isn't embarrassed to film themselves in public.
• Has a camera roll full of random content ideas.
• Sends people TikToks constantly.
• Notices trends before their friends do.
• Understands internet humour and online communities.
• Can make a product interesting rather than simply saying what it is.
• Loves feedback and learning how to do things better.
• Wants to build a career in social media, content and digital marketing.

If your personality comes through in your content, that's a big plus.

Think You're the One?

If you're creative, confident, social-media obsessed and ready to make content that actually gets people talking, we'd love to hear from you.

When applying, please send us your resume with a cover letter that tells us about who you are and why you want to join our team! Extra points if you send through a video cover letter. 

Don’t forget to include links to any relevant social media platforms or portfolio work that you've created and are proud of. Remember: we want to see your personality, creativity and what you can do. 

Please email your submission to jobs@beserk.com.au and we can’t wait to see your creativity!