You have nothing in your cart.
Continue shopping here
Add To Cart

Purple AF | HAIR COLOUR [236ml]


Add To Cart

Beserk | Gift Voucher


Add To Cart

Virgin Pink | HAIR COLOUR [236ml]


Add To Cart

Juniper Green | HAIR DYE


Add To Cart

Aquamarine | HAIR COLOUR [236ml]


Add To Cart

Poison | HAIR COLOUR [236ml]


Add To Cart



Add To Cart

Wrath | HAIR COLOUR [236ml]


Add To Cart

Purple AF | HAIR COLOUR [118ml]


Add To Cart



YOU ARE ONLY AWAY FROM FREE SHIPPING You are eligible for free shipping!


Calculated in checkout

Cart Subtotal


Pastel goth is an aesthetic without identity. It doesn't stem from the usual Gothic aesthetic where they follow a particular music genre or culture. Pastel Goths don't necessarily identify as Pastel Goth, as it's more of a fashion than a way to live. Pastel goth is a fashion sub-culture, that originated through Tumblr, which is heavily inspired by Japanese "kawaii" street fashion mixed with elements of goth and grunge fashion as well as taking inspiration from Victorian and Edwardian couture. With a main palette of pastel, there are elements of occult, scary and dark styles added in, with spikes and chokers, high socks and adorable big bows! You can't have a true Pastel Goth aesthetic without pastel hair colours. With that, your look is complete!

We have a huge assortment of Pastel Goth inspired products, from hair dyes and makeup to clothes and accessories. And all from amazing brands such as Killstar, Lunar Tides, Tokidoki, Sourpuss, Starrily, Rockstar Wigs, Loungefly, Mermaid Salon, Hot Chocolate, Sugarpill, Twisted, Rogue and Wolf, Smoko, Music Legs, Too Fast Apparel, Pravana Chromasilk, Pamela Mann, Medusas Makeup, Punky Pins, Hell Bunny, Lime Crime, Gothic Gifts, LiquorBrand, Restyle, Sock It To Me, Stargazer, Crazy Color, Directions, Rebels Refinery, Arctic Fox, Manic Panic, Hermans Colour, Mehron Makeup and Special Effects!

With all sorts of products for you to choose from including jumpers, jackets, t-shirts, dresses, skirts, pants, shorts, leggings, shoes, socks, tights, stockings, belts, harnesses, chokers, necklaces, earrings, bracelets, bows, patches, pins, purses, handbags, face jewels, nail art, nail polish, hair dye, shampoos and conditioners, wigs, wig caps, make up, towels, key rings, umbrellas and so so much more!

We take individuality to a whole new level at Beserk, with all different walks of life, we give you a taste of everything! With our Pastel Goths in mind, we've found the best quality products for the best prices for you to browse. With so many different choices, styles, patterns, prints and designs, you'll have so much fun finding your next addition to your wardrobe! With clothes, shoes, makeup, hair dye and accessories for you to become the Pastel Goth, you want to be!

Create a funky signature style with clothing from Beserk's pastel goth collection. From whimsical T-shirts showcasing elves and eldritch abominations to playful pink coffin-shaped purses and funky platform sneakers, our pastel goth collection combines spooky and sweet elements for delightful designs that grab attention. Choose coordinating nail polish and hair colour to match dresses, skirts, socks and tops when you want to rock a head-to-toe pastel goth clothing look.

Pastel Outfits

Let your inner darkness shine bright with pastel outfits from Beserk. Select cute kawaii-style dresses adorned with skulls and stylised skeletons to catch eyes in class, on the street and in the club, or pick kitten-themed jumpers with black accents for a pretty-in-pink look with a bite. Our selection of pastel goth clothing includes basic black mini skirts for fuss-free pairing with printed tops and pastel shoes, making it simple to build a look that kills it every time.

Pastel Socks and Shoes

Incorporate elements of pastel goth style into your look any time with whimsical socks that fit your lifestyle. Lace-up derby-style socks look great with super short skirts and over-the-knee platform boots, while ankle-high options add a girlish feel to pastel goth outfits featuring Mary Jane shoes or pretty-in-pink flats. From adorably creepy to dark and funky, we have socks and shoes that blends seamlessly with other pastel goth elements in your wardrobe. AfterPay options for your order let you pay off your favourite socks over time without interest.

Pastel Accessories

Bring fun touches to your look, even when you can't dress to the nines, with pastel goth accessories. From pink harnesses with demon wings and black cat backpacks to rainbow skull necklaces and anime-themed caps, our selection of pastel goth items provides numerous options that accentuate Victorian, grunge and Japanese elements of the subculture. Pastel nail polishes, eye shadows, lipsticks and hair colours round out our selection so you can get all your favourites in one easy place.

When you want to rock a pastel goth aesthetic, choose Beserk for on-trend options that flatter your figure and highlight your fashion sense. Beserk dispatches orders same-day when you order before 2 p.m., getting your order to you quickly and efficiently for a satisfying shopping experience.

Welcome Newcomer