Manic Panic Hair Dye & Vegan Hair Colour

Shop Manic Panic hair dye in Australia at Beserk and colour your world a little louder. Known for bold semi-permanent hair colour, Manic Panic is a go-to for vivid reds, electric blues, deep purples, greens, pastels, toners and bright fantasy shades.

Explore vegan and cruelty-free colour made for self-expression, from everyday alt hair to festival looks, cosplay, punk, goth, emo and full rainbow transformations. Manic Panic shades work best on pre-lightened or lighter hair when you want the brightest result, while deeper shades can add a bold tint or darker finish depending on your starting colour.

Browse hair colour, vegan hair colour, semi-permanent hair dye, cosmetics, makeup and other colour-loving favourites, or compare Manic Panic with brands like Arctic Fox, Lunar Tides and Directions.

Beserk stocks genuine Manic Panic products ready to ship from Australia, with free shipping over $129 and same-day dispatch available on eligible orders.

Manic Panic: A Brief History

Beginning in 1977, Manic Panic's vivid rainbow colour dyes were one of the first products to be sold at the bespoke boutique on St. Mark’s Place. In the 1990s, due to heightened demand, distribution of their products expanded tremendously. Since that time, Manic Panic has worked continuously to make sure their formula remains the best on the market by listening to customer feedback and staying ahead of the trends. How do they stay ahead of the trends? By starting them!

In 2005, Manic Panic introduced their Amplified formula for the "Dye Hards" that were looking for an even longer lasting formula. Manic Panic can guarantee that their products are the best on the market as the dyes continue to be tested and quality-controlled by in-house staff – which includes Tish and Snooky (sisters and founders of Manic Panic and described as "the Martha Stewart's of Punk") to this day!

Beserk has found some of your favourite Manic Panic products and brought them to you! With our selection of hair colours, hair tools, make up and more, you won't need to shop any where else!

Frequently Asked Questions

Does Beserk sell Manic Panic hair dye in Australia?

Yes, Beserk stocks genuine Manic Panic hair dye in Australia, including vegan semi-permanent hair colour in bold, bright and alternative shades.

Is Manic Panic hair dye vegan and cruelty-free?

Yes, Manic Panic hair colour is vegan and cruelty-free. The range is known for being free from animal-derived ingredients and not tested on animals. 

How long does Manic Panic hair dye last?

Manic Panic is a semi-permanent hair colour, so results vary depending on your hair condition, starting colour, porosity and how often you wash it. For some, it can last several weeks, with some colours lasting up to around 6 weeks depending on the hair. 

Does Manic Panic work on dark hair?

Some deeper shades may add a tint to darker hair, but bright, pastel or true-to-swatch results usually need pre-lightened or naturally light hair. Always check the product details and do a strand test first.

How do I use Manic Panic hair colour?

Start with a patch and strand test, wear gloves, apply to clean dry hair, fully saturate the sections you want coloured, then leave on according to the product directions before rinsing with cool water.

What Manic Panic shade should I choose?

Choose deeper reds, purples, blues or greens for a darker finish, brights for bold statement colour, and pastels or toners for lighter pre-lightened hair. Always check the shade guide and product notes before ordering.

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Manic Panic guarantees all their ingredients and all supplier's ingredients are both vegan & cruelty free, as accredited by PETA®. "Tested On Celebrities, Not Animals®" is Manic Panic's motto! With names such as Siren's Song, Vampire's Kiss, Ultraviolet, Venus Envy, Virgin Snow, Wildfire, After Midnight, Atomic Turquoise, Blue Steel, and Amethyst Ashes High Voltage, you get the idea of their fun and funky attitude toward their products. Often imitated, but never duplicated because Manic Panic isn’t just a brand, it’s a lifestyle!

WHAT MAKES MANIC PANIC SO SPECIAL?

Because we’re the OGs in colourful vegan and cruelty-free hair dye. But if that’s not reason enough, our hair colours are free of harsh chemicals and fortified to condition your hair while you dye. With each Manic Panic® colour, you can get the DIY look without the damage. That’s colour without compromise!

HOW DO I COLOUR MY HAIR WITH MANIC PANIC?

After you pass the patch/strand test (more about that below), you’re ready to apply your Manic Panic colour to the rest of your hair. Start with clean, unconditioned, and dry hair. Apply the colour evenly in sections to fully saturate the hair strands. Cover your hair with a plastic cap (optional) and blow dry to ensure your hair follicles are primed for absorption (also optional). Leave the colour on for 30 mins-1 hour, then rinse with cool water until it runs clear. Manic Panic colours are free of harsh chemicals, but they can stain towels, clothes, and porous surfaces. Make sure you dry your hair with dark towels and avoid splattering the dye on carpets. We also don’t recommend wearing your fanciest clothes while dyeing. Break out your old band t-shirts instead!

WHY DO I NEED TO DO A PATCH/STRAND TEST?

Before dyeing your hair, you should perform a patch or strand test with your dye or bleach to make sure you don’t have any allergic reactions. You can also see if you like the colour before dyeing all over!

HOW DO I DO A PATCH/STRAND TEST?

Don’t know how to do a patch or strand test? No sweat, we created this little cheat sheet (just for you)! You’ll want to choose a patch of skin or strand that can easily be hidden by the rest of your hair. If you see no signs of irritation, you’re all cleared to #dyehard.

HOW MUCH PRODUCT DO I NEED?

That all depends on the length of your hair! For pixie cuts and short hair, you’ll only need one 4 oz jar or bleach kit. For medium-length hair with thin-average thickness, two jars or bleach kits should get the job done. If your hair is super long or thick and curly, you may need three or more jars or bleach kits. If you don’t end up using all your hair colour, our jars can be sealed and saved later for touch-ups (but go ahead and toss out the bleach since it can’t be saved). Pro tip: We carry 8-oz jars in six shades. Talk about more bang for your buck!

DO I NEED TO BLEACH MY HAIR TO USE MANIC PANIC DYES?

Yes and no. Some of our colours (especially neons, UVs, and pastels) work best on a pre-lightened base. If you want our signature intense colour, we recommend lightening your hair to at least a level 7+ blonde. But we also have colours that give gorgeous colourful tints to dark hair. Each product on our website comes with hair swatches so you can see before and after results on light and dark hair.

HOW DO I USE FLASH LIGHTNING® BLEACH KITS?

Use our bleach formulas on dry, unwashed hair. Apply the mixture evenly in sections with a tint brush or gloved fingers to avoid patchy results. You also don’t want the bleach to dry on your hair since the color won’t lift when the solution dries out. Check the results every 10 minutes to see how the color is lifting. Wipe the strand with a damp paper towel and apply more solution if needed. When you’re happy with the results, wash out the bleach with a clarifying shampoo to completely remove the product. Do NOT leave the solution on for more than 40 minutes to avoid drying and breakage. If you feel any burning or discomfort, wash out the bleach with shampoo immediately. Be sure to avoid getting the solution in your eyes or on your face.

If you need a bleaching guide, we’ve got you covered. Watch a tutorial by Mykey O’Halloran for a quick walk-through!

WHY DID MY BLUE HAIR DYE TURN OUT GREEN?

Your base colour is SUPER important since it affects the appearance of tones. If you apply blue pigment on top of a yellow-toned blonde, the results can veer toward a more teal or green hue. The whiter the hair, the truer the colour tone. Before you colour your hair blue, watch a tutorial by Mykey O’Halloran on how to avoid green tints!

HOW LONG DO MANIC PANIC COLOURS LAST?

Our semi-permanent formula lasts for about 4-6 weeks. But stronger formulas (like our Amplified collection) last longer because they contain 30% more pigment. If you want to fight the fade for longer, we have colour-safe shampoos and conditioners made specifically to maintain our hair colours. Use cool water when shampooing and try to wash hair only once a week (the more you wash, the faster the colour fades). We also have dry shampoo to keep your colour fresh on days when you skip a wash.

DOES MANIC PANIC COVER GREY HAIR?

This one’s for our silver foxes! While grey hairs appear light, they may not be porous enough to absorb the pigments in our colour. Start with a strand test to see how the colour looks. Some of our more pigmented shades may add a touch or glow of colour. If you can still see greys peeking through, you may need to pre-lighten your hair.

HOW DO TONER SHADES WORK?

Toning shades like Virgin Snow and Silver Stiletto neutralize unwanted tones (like yellows and oranges) on freshly-lightened hair to make your colour appear truer to shade. You can use them to keep blue shades from appearing green, or use them by themselves for icy white and platinum hair!

HOW DO I REMOVE MANIC PANIC COLOURS FROM MY HAIR?

To prep your hair for your next Manic Panic colour, you can either let your current colour fade naturally or use a clarifying shampoo like Prepare to Dye to wash it out. You can also use specially formulated colour removers for semi-permanent hair colour. But whatever you do, do NOT bleach your hair again! That will only drive your current colour deeper into your hair follicles, making it harder to remove.

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