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What is e-girl fashion?

While the term e-girl may be hard to define, it’s thought to describe a girl who has an online presence and provides an alternative take on a stereotypical social media influencer. Catapulted by Tik tok, the e-girl is stylish, gaming obsessed and spends a lot of time online. Largely influenced by Asian culture, E-girl fashion heavily draws on anime and K-pop references. 

A typical e-girl outfit consists of chunky boots, baggy high-waisted jeans with a studded belt and layered tops. E-girl shirts are typically graphic tees worn over of some type of long sleeved shirt. A mainstay for most e-girl outfits is some type of chain with a heavy use of makeup and accessories like thick winged eyeliner, black hearts on the cheekbones, a smattering of artificial freckles and bright red blush across the nose and cheeks. 

There’s no strict rules dictating what makes fashion specifically e-girl, but according to Vox, the aesthetic of e-girl fashion is based on popular 90s fashion trends along with “skate culture, hip-hop, anime, cosplay, BDSM, and goth” styles. The purpose of e-girl clothing is to allow for self expression with an aesthetic that incorporates bright, cutesy accents like pastel coloured hair and pairs it with darker details like chokers and fishnets. 

Browse our e-girl clothes now

Whether you already have an established e-girl aesthetic or you’re looking to try it out for the first time, Beserk has an unbeatable selection of e-girl clothing and accessories for you to craft your look from head to toe. 

For over 20 years, we have been Australia's largest and longest running alternative online store and you can trust we only sell high quality and 100% genuine e-girl clothing and accessories. 

Stock up and save with free postage on all Australian and New Zealand orders that are over $89 and our speedy deliveries mean if you order before 3pm we will dispatch on the same day. We also offer both Afterpay and ZipPay, so you can create your dream e-girl outfit now and pay later. Shop with confidence because if you’re not completely happy with the e-girl clothing you’ve chosen, just return it within 30 days and we will give you a full refund. Explore our huge range of e-girl clothes and accessories today.