HAIR COLOUR & HAIR DYE - hair-colour
HAIR PRODUCTS - hair-products
MAIN | DISCOUNT APPLIES - discount-applies
MAIN | FULL PRICE - fp
MERMAIDS HAIR COLOUR & HAIR DYE - mermaid-hair
UMBRELLAS & PARASOLS - umbrellas-parasols
VEGAN - vegan-1
VEGAN HAIR COLOUR & HAIR DYE - vegan-hair-colour
WHITE HAIR COLOUR & HAIR DYE - white-hair-colour
La Riche Directions Hair Colour is a range of super bright, semi-permanent hair colours. With every single colour of the rainbow from pink, purple, blue, aqua, green, red plus more! This is not entirely true though - a rainbow, by definition, only has seven colours (Red, Orange, Yellow, Green, Blue, Indigo and Violet). But Directions Hair Colour has over 36 colours in their exotic collection!
Established in 1981 under the La Riche brand, Directions Hair Colour is endorsed by PETA and is the preferred brand of semi-permanent colour for thousands of alternative and pastel goth zealots around the world!
Some of Beserks range of colours include Dark Tulip, Fire, Flamingo Pink, Bright Daffodil, Alpine Green, Denim Blue, Plum, Wysteria, Rubine, Apricot, Cerise, Rubine, Tangerine, Mandarin, Lagoon Blue, Spring Green, Silver, and of course Ebony (for all you metalheads). Seriously you could go full rainbow unicorn with Directions. And you totally should!
Use over-bleached or pre-lightened hair for vibrant results, excellent staying power and a lovely fade. Highly recommended! At the height of the fashion explosion, these unique tubs of colour rocketed and have been supporting fashion trends and styles worldwide ever since, even landing themselves on many celebrity heads along the way. With no ammonia, peroxide or PPD and a strict in house 'no animal testing' policy - Directions Semi-Permanent Hair Colour is not only the best fashion shade of choice, but it's also the safer way to colour.
British made and loved worldwide, every product is 100% Vegan and Cruelty-free, so you can rest easy knowing that not a single animal was harmed or exploited during manufacture and supply.
FREE DELIVERY - ORDERS OVER $89
AUSTRALIA > UNDER $89 - $7.95, OVER $89 - FREE
EXPRESS POST > UP TO 500GM - $8.95, 501GM TO 1KG - $10.95, OVER 10KG - $13.95
NEW ZEALAND > UNDER $89 - $14.95, OVER $149 - FREE, EXPRESS - $24.95
REST OF WORLD > Visit our Postage Page for International Rates
Due to the ongoing COVID-19 situation, some international zones are still experiencing delays. Delivery Times cannot be guaranteed.
FAST DELIVERY - ORDER BEFORE 2PM FOR SAME DAY DISPATCH
ALL ORDERS SENT WITH FULL TRACKING