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Deep Purple | HAIR COLOUR [100ML]

Sale price$13.95 AUD
In stock
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PRODUCT DESCRIPTION

One of the most in-demand colours from Directions, Deep Purple is here to captivate with its intense purple coverage and blue undertones.

Soft, silky hair never goes out of style. That’s why all Directions colours contain a conditioning formula that nourishes hair from first application.

All Directions colours can be mixed with each other to create your own unique shade!

100% Vegan & Cruelty-Free!

Weight: 100ml

Please Note: For vibrant results the colour should be used on bleached or pre lightened hair, or can be used on untreated hair to achieve a subtle tint.

Instructions:
- Always carry out a patch test on your skin first
- Wash your hair and towel dry
- Apply dye to your hair, spreading evenly with a tint brush or comb
- Allow to develop for around 20 - 45 mins
- Rinse out dye until the water starts to run clear

DIRECTIONS

Directions Deep Purple - Front View
Deep Purple | HAIR COLOUR [100ML] Sale price$13.95 AUD
  • 5 stars: 4 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
M
M.N.
Best Purple Colour and Brand - after trying so many over the last 20 years!

The truest colour (deep purple) and vibrancy and lasting power of all the dye's I've tried. Pics are from 2003 and 2023. So you can see I've been dying my streak for a long time. This colour (2023) is the best).

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Y
Y.
Beautiful colour!

Amazing deep blue-based purple, doesn't run too much. faded to blue in my hair but that's typical for me and what I prefer anyways. makes is soft and shiny~

L
L.H.
A vibrant deep purple

Very impressed by the colour and coverage of Deep Purple. My hair was pre-lightened apart from the roots, and although the greys didn't take the colour very well, the dark parts were tinted just enough for it to blend nicely. The amount in the jar was perfect for my medium length hair, but if your hair is longer, I recommend two jars. I was pleasantly surprised by the vibrancy of the shade, as I was expecting it to be close to black.

M
M.J.
Directions Deep Purple

I LOVE THIS COLOUR! It’s bright, vibrant and has decent staying power too. All about it!