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Wrath | HAIR COLOUR [236ml]

Sale price$29.95 AUD
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PRODUCT DESCRIPTION

COLOUR - WRATH

Red lips, red nails, red hair - you can have it all with Wrath. This bold classic never goes out of style! Wrath is a deep red with berry undertones which can become more pink as it fades. It shows up well on brassy tones and gives dark, dimensional tints to darker hair. This shade turns out best on hair pre-lightened to a level 7.

#AFProTip: Try mixing Wrath with a drop of Transylvania to create a deep crimson red!

Arctic Fox Hair Colour is cruelty-free, semi-permanent hair dye that is made only from vegan ingredients.

- 100% Vegan (Non-GMO)
- No Animal By-products
- Never Tested on Animals
- Extra Conditioning
- No Peroxide
- No Ammonia
- PPD Free
- DIY Formula
- Hydrating + Zero Damage
- Best Results With Pre-Lightened Hair
- Always Do a Patch & Strand Test Before Colouring

SIZE: 236ml / 8oz

Shop all Arctic Fox



ARCTIC FOX

Wrath | HAIR COLOUR [236ml]
Wrath | HAIR COLOUR [236ml] Sale price$29.95 AUD
  • 5 stars: 32 (91%)
  • 4 stars: 3 (9%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
I
I.P.
Baby wins!!

Baby wins!! Xo

T
T.L.
Best shade I have used

Have been using this colour for about three years now and have never had a problem, best shade of red and fades to pink instead of orange. The longer you leave it in, the more intense the colour will be and lasts!

J
J.G.
Beautiful but leaky and fades quickly

I added wrath over bleached blonde hair as a foundation to add pigment back to my hair before going black. I had to do the red twice as it just wasn't enough pigment. Every time I wash its like a murder scene in my shower. I left the red in the front of my hair just for some fun but any water or sweat does make the colour leak and transfer.

A
A.T.
RIP my shower floor :)

Arctic Fox colours are always so beautiful. Wrath definitely tends toward pink more than red, I'd say - the colour chart is pretty accurate. My picture is Wrath on bleached ends, highlighted mids and level 6-7 roots.

Definitely take care when dying and rinsing, even after a wash or two, as the colour will stain your light bathroom fixtures! Nothing bleach won't handle though.

L
L.S.
Highly recommend!

Absolutely love this colour, 3 washes in it's still really vibrant! Mixed it with virgin pink and am very happy with the outcome. Very easy ordering from Beserk, came really quick. Great product, happy purchase!

A
Anonymous
Love this , I use it in my roots then add a

Love this , I use it in my roots then add a 50/50 mix with poison..

A
Anonymous
Great colour and lasts a long time even on my

Great colour and lasts a long time even on my unprocessed brown hair

H
H.K.
Excellent colour

Excellent colour, smells no nice and will be purchasing again.

P
P.B.
Glorious colour

Glorious colour ❤️

M
M.
It’s definitely very intense for me

It’s definitely very intense for me, I would say looks more red than the samples but it’s a beautiful red, I love mixing it with different shades to bring it down a bit. No bleeding at all for me which is great

L
L.
My favourite red!

Goes on so easily, colour is amazing, cleans up easily and smells so gorgeous!

D
D.
Absolute favourite

Awesome colour payoff even over previous blue hair colour. Doesn't stain and comes out easily from sheets, bathroom, etc. Easily my favourite brand of alternative hair dye after trying many others, I keep coming back to it!

J
J.S.
Great haircolour and price

Great haircolour and price. Love that I can get it in this size and not need 2 smaller bottles. Smells good and is great quality. Packaged well as usual by beserk ❤️

K
K.J.
Great colour

Great colour, felt and looked amazing

T
T.J.
It’s really great hair dye I it’s love it

It’s really great hair dye I love it ..

A
Anonymous
Awesome hair colour and is very vibrant

Awesome hair colour and is very vibrant.

L
L.
Super good!!

I used this red over a purple already in my hair, and it still turned out really red

J
J.
Love Itt!

Favourite hair dye brand. Will be a frequent buyer for life! Would highly recommend to all.

K
K.S.
Awesome!!!

Brilliant colour, didn’t stain my bathroom and the product goes a long way!! Waist length hair…. 1 bottle !!!

B
B.K.
One of the best brands for hair colour!

I've tried multiple different hair colours from most brands and Arctic Fox is hands down my favorite. The smell of their colours are sooo incredible, the pigment is super strong and lasts a long time. Once you rinse it out well the first time it doesn't bleed for days or stain anything your hair touches or rubs on which is heaven sent.

L
L.
Great dye

I loved the hair hair dye and the colour and it lasted me a while, however was definitely more pink than red

E
E.
So Vibrant

This colour is so vibrant, dependant on the lighting, pulls either red tones or barbie pink tones. Received so many compliments on my hair with this colour.

L
L.S.
Vibrant colour

I mix this with Violet Dream for a magenta colour. Adding it to a blend enhances the colour and helps the magenta colour last longer.

M
M.
Lasting colour.

I bought this a couple weeks back and it was my first time using arctic fox. Safe to say after years of dyeing my hair this is my new favourite brand.

I've washed my hair up to seven times both in cold and hot water and the colour is still vibrant, having faded only slightly.

I have medium length hair and only used half a bottle and it left my hair very soft and shiny. Couldn't recommend it enough.

T
T.L.
Rock the Reds

I absolutely adore this brand and hair colour! Always get compliments, takes really good, I have been a redhead for 2 years now & find that Arctic Fox is best suited for me. I have sensitiviry issues and never have had an issue with this. Gentle smell, gorgeous colour, easy to apply.

J
J.R.
Arctic fox, Wrath hair colour is the bomb

It is the best. I was not ready for how pink it would be on my dark hair, but it looks awesome. Love the fact there are no nasties in it and it smells great

j
j.c.
Love love love

This has been my go to colour for years - always pleased with results. No transferring onto my pillow case, colour is vibrant. Usually with reds I find they don’t last as long but this one is incredible!

L
L.Z.
Gorgeous colour

I bought this to put over very faded purple (essentially silver-blue). The colour has come out a very rich deep magenta, and a nice deep red on sections that were lighter. It smells great and its a huge bottle (I have hip length hair, covered half my head, and the bottle is still pretty full).
Its been about 3 weeks and its holding up well.
It does run heaps in the shower (even in ice cold water with colour protect shampoo), which is to be expected of any red dye. Does stain my towels pink when my hair is wet, but my sheets and clothes have been fine.
Def would recommend!

L
L.S.
Great colour for blending

I mix it with Violet Dream so it is not as dark on my hair. I love the bright Magenta colour it creates.