What Inspired Tripp NYC?

The Tripp NYC range draws inspiration from the underground rock & roll scene and fused it with downtown NYC street style! Tripp NYC has stayed true to its rock and roll roots being one of the founding alternative labels. Founded in the '80s by designer Daang Goodman and becoming a staple in New York streetwear, they have created a welcoming outlet for people from rappers, rebellious teenagers, rockers and artists to express themselves with the influence of the downtown creative art scene and all genres of music! 

Tripp NYC Designs

They are continuously evolving and leading the way in original designs with their pursuit of the perfect fit, styles and designs to fit in with the designers signature looks from bondage pants, unique washing techniques, hand studding and their creation of the "Darkstreet" style, which is a counterculture on the standard NYC streetwear! 

We stock a range of TRIPP NYC for you to choose from with more to come! We stock a range of pants in different styles, stunning dresses, cropped hoodies, hoodies, sweaters and jackets! Don't miss out on your chance to get your hands on some of the most unique and innovative designs from TRIPP NYC directly from your favourite alternative store, Beserk!

What is the history of the brand?

The company was founded in 1837 by John Jacob Astor. Astor was born in Walldorf, Germany in 1763. He was the youngest of eight children. His father was a butcher and his mother was a baker's daughter. Astor immigrated to the United States in 1784. He first settled in New York City. He worked as a fur trader and made a fortune in the China trade. In 1803, he bought a farm in upstate New York.