Irregular Choice was created by Dan Sullivan in 1999 as a reason to stand out from the crowd. Dan saw that the footwear market was becoming very neutral and black, yet there was a global demand for something different and individual, something to wear with pride. Born in London, England and growing up on the Kings Road in the 70s during the Punk era, Dan was influenced by working directly with Everlast and Katharine Hamnett before he had even graduated from school. With an extraordinary design talent recognised in him from an early age he was trained full time in the footwear industry. Together with his parents, they formulated an equation which would enable Dan to be as expressive as he could possibly be, yet produce creative shoes at an affordable rate without needing the usually high production minimums. Hence, Irregular Choice was born. Dan has stuck very determinedly to his philosophy throughout the past 13 years, which is to keep Irregular Choice as something that is not influenced or changeable but original and set apart from the crowd. His fearlessness translates into the design of the shoes and an Irregular Choice shoe is not like any other you’ll find. Dan doesn’t listen to what’s happening in the fashion industry or what another brand may be doing. This is what makes Irregular Choice designs completely unique and truthful. Each year over 600 different styles are created, and constant planning, photos and sketches, are part of an an ever expanding creative process. Dan has a very clear vision, which is never swayed and is brought to life within the Irregular Choice stores. “Recapture your freedom which eloped with your youth'' - Dan Sullivan, Owner & Designer.
We want you to be 100% happy with your purchases from Beserk, so we aim to make any returns/exchanges as easy as possible!
If you receive your order and you have selected the wrong size, it doesn't suit you, or you are not happy with your purchase for any reason, you are welcome to send it back for a Store Credit, Refund or Exchange! We do recommend double checking our sizing charts before confirming an order, or if you are unsure about your size please contact one of our friendly staff for assistance to help make sure you receive the correct size.
PLEASE NOTE : ALL items can be returned EXCEPT underwear, swimwear, bodysuits, contact lenses, hosiery & earrings due to Australian health & hygiene standards. Opened cosmetics or hair dye cannot be returned. Sorry there are no returns on Sale Items.
Find our full Return Policy >> HERE
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|AUSTRALIA *includes full tracking
||REST OF WORLD *includes tracking
REGULAR - FREE POSTAGE - ALL ORDERS OVER $89
Economy [Delivery Time: Approx. 8 -20 days*]
FREE INSURANCE - All orders that select 'Signature on Delivery' during checkout receive Free Insurance, so if anythng happens during transit with your order it will be 100% replaced!
FAST DELIVERY - Place your order before 3pm AEST for SAME DAY dispatch - Monday to Friday & receive your order as soon as the next business day!
FULL TRACKING - All dometic parcels are sent wtih full tracking so you can see the delivery progress of your order. Simply log into your account to track your order or click the link in your Dispatch Email.
For International orders, all Express services have full tracking, signature on delivery and insurance, Economy service have limited trackin and no insurance, we use Australia Post, SpeedPost and DHL.
* Please note : The Australia Post Express Post does not offer a fragile service, so if you purchase items that can be easily broken in transit, we will send your order by Courier Please or Australia Post Regular Post, to ensure that your items arrive undamaged.
Find full info on Delivery & Postage >> HERE